TXM Acronym

TXM - Touchpoint eXperience Management
iTX - internal Touchpoint eXperience
eTx - external Touchpoint eXperience

TXE - Touchpoint eXperience Excellence

STS - Standard Touchpoint Step
PID - People / Information / Deliverables

IPAK - Inactive / Potential / Active / Key
Rule 313 - EQ / CN / NN ; CM ; PM / DY / SR