25 December 2007

Merry Christmas

"Christmas is not a time nor a season, but a state of mind. To cherish peace and goodwill, to be plenteous in mercy, is to have the real spirit of Christmas." Calvin Coolidge

Merry Christmas.

Christmas is originally a Christian holiday that celebrates the birth of Jesus, but it is now the largest annual economic stimulus for many nations in the world. Christmas is no longer Christmas, but a season for gift exchange.

Is it because of Santa Claus? Or is it because of marketing? But then is there any relationship between Santa Claus and marketing? Is Santa Claus another marketing tool created by marketers?

Why consumers need an excuse to buy? Why everyone needs Father’s Day, Mother’s Day, Valentine’s Day, Thanksgiving, Easter and other festivals to show others that he/she cares about them?

Love does not need a reason.

“Love is patient, love is kind.
It does not envy, it does not boast, it is not proud.
It is not rude, it is not self-seeking.
It is not easily angered, it keeps no record of wrongs.
Love does not delight in evil, but rejoices with the truth.
It always protects, always trusts, always hopes, always perseveres.
Love never fails.”
I Corinthians 13:4-8

Happy New Year. May the best of your past be the worst of your future.

The article is also available on www.customerthink.com/blog/merry_christmas.

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