Persistence

There are endless factors to achieve touchpoint experience excellence. Persistence is just one of them.

Nothing goes smooth between the start and completion. The longer the time it takes to produce the deliverable, the higher the chance that things could go wrong. Good things just do not seem to last.

The key to success is not knowing how to deal with success, but failure. After all, success is easy to handle but hard to obtain, which is the complete opposite of failure. When failure arrives, which is not unusual, there are only two choices: give up forever, or learn from failure and start over again. If one opts for the first option, then there is no chance of winning. If the latter, then there is at least one more chance of reaching success.

Never give up the heart to search for excellence, but the heart to give up.